In a competitive world where technology is ever-changing and impacting the way we communicate, it’s more important than ever for businesses to find new ways to reach and engage their audiences. People everywhere want to share with companies how they communicate with their friends and family—quickly, easily, and on the go. This is where WhatsApp comes in.

Get to Know WhatsApp

WhatsApp is a popular messaging app with over 2 billion monthly active users that offers businesses a unique opportunity to connect with their customers personally. WhatsApp is available on both Android and iOS devices and desktop computers.

Since WhatsApp is such a widely used messaging app, there are many different ways businesses can use it to their advantage.

A Quick View of Its Foundation

WhatsApp was founded in 2009 by two former Yahoo! employees, Brian Acton and Jan Koum. After wrapping up their idea of an app that would allow people to communicate with each other for free, they decided to focus on building a user base by offering a messaging app that was simple, efficient, and reliable.

They started by building WhatsApp for Android, which was released in 2010. The app quickly became popular, and by 2013, WhatsApp had over 200 million monthly active users. In 2014, WhatsApp was acquired by Facebook for $19 billion.

The Humble Beginnings of WhatsApp

At first, WhatsApp was a fundamental messaging app with only a few features. However, as the app grew in popularity, new features were added, such as group chat and voice calling. Today, WhatsApp offers a variety of features that businesses can take advantage of, including:

1. A rich media experience: With WhatsApp, businesses can send text messages, voice messages, images, videos, documents, and even make voice and video calls.
2. End-to-end encryption: WhatsApp offers end-to-end encryption for all users. This means that all communication between two WhatsApp users is entirely private and secure.
3. WhatsApp Web: WhatsApp Web is a desktop application that allows users to access WhatsApp on their computers.
4. WhatsApp Business: WhatsApp Business is a version of the app designed specifically for small businesses. It offers features such as business profiles, messaging tools, and analytics.

The Benefactors

WhatsApp is known to cater to a more personal user base, with the app being used primarily for one-on-one communication or small group chats. However, many businesses have found success on WhatsApp by using the app to reach and engage their audiences in new and creative ways.

With over 2 Billion active users, it’s not hard to say why WhatsApp is one of the best communication tools for almost everyone.

These are some of those who benefit from using WhatsApp:

1. Family and Friends

WhatsApp is great for keeping in touch with loved ones who live far away. With features like group chat, voice and video calling, and media sharing, it’s easy to stay connected to the people who matter most. So whether you have a friend or a relative who lives overseas or want to keep in touch with your friends and family, WhatsApp is a great option.

2. Businesses

WhatsApp can be an excellent tool for businesses of all sizes. With WhatsApp Business, companies can create profiles, send messages, and even track payments. In addition, WhatsApp Business offers a convenient way to keep in touch with customers and clients for small companies. For larger businesses, WhatsApp can send marketing messages, offer customer support, or even make sales.

3. Students

When it comes to studying, WhatsApp can be an excellent tool for students. With group chat, students can easily communicate and share resources. WhatsApp can also be used to stay in touch with professors and teachers. WhatsApp allows students to get better access to their resources and information.

4. Journalists

WhatsApp is an excellent tool for journalists. With end-to-end encryption, WhatsApp provides a secure way for journalists to communicate with sources. WhatsApp can also share news stories, photos, and videos. Not only that, but WhatsApp can also be used to verify the information before it is published.

5. Travelers

If you love to travel, WhatsApp can be a great way to stay in touch with your friends and family. With WhatsApp, you can easily share photos and videos of your travels. You can also use WhatsApp to find out about local events and attractions. WhatsApp is a great way to stay connected to the people and places you love.

6. Teachers and Educators

WhatsApp can be an excellent tool for teachers and educators. Teachers can easily send assignments, resources, and messages to their students with WhatsApp. WhatsApp can also be used to keep in touch with parents. Not only that but WhatsApp can also be used to create groups for discussion and collaboration.

7. Doctors and Healthcare Professionals

Who said WhatsApp was just for personal use? WhatsApp can be an excellent tool for doctors and healthcare professionals. With WhatsApp, doctors can easily communicate with patients and share important information. WhatsApp can also be used to keep in touch with colleagues.

8. NGOs and Nonprofits

For non-profit organizations, WhatsApp can be a great way to stay in touch with volunteers and donors. With WhatsApp, NGOs can easily share important information and updates. WhatsApp can also be used to keep in touch with staff and members.

9. Everyone!

No matter who you are, WhatsApp can be a great tool. Whether you’re looking to stay in touch with family and friends or looking for a way to stay connected to your business, WhatsApp is a great option. With over 2 Billion active users, there’s sure to be someone on WhatsApp who you can benefit from staying in touch with.

Now let’s get back to businesses. WhatsApp can do wonders for businesses, big or small.

Here are fifteen creative ways to use WhatsApp for business:

1. Create a WhatsApp Business Profile

A business profile on WhatsApp is a great way to introduce your business to potential customers. You can include information like your business name, address, and website with a business profile. You can also have your business logo and a description of your business. Creating a business profile on WhatsApp is a great way to let customers know that you’re available on WhatsApp.

2. Use WhatsApp to Send Messages

Sending messages is one of the most basic ways to use WhatsApp for business. With WhatsApp, you can easily send text messages, photos, videos, and documents. You can also send voice messages and make voice and video calls. WhatsApp makes it easy to stay in touch with customers and clients.

3. Use WhatsApp to Make Voice and Video Calls

In addition to messaging, WhatsApp also offers voice and video calling. Businesses can easily stay in touch with customers and clients with WhatsApp calls. Voice and video calls can be made one-on-one or in group calls.

4. Use WhatsApp to Stay Connected with Customers

WhatsApp provides an easy way for businesses to stay connected with customers. Companies can easily send messages, make calls, and even share photos and videos with WhatsApp. Companies can build strong relationships with customers by visiting connected with customers on WhatsApp.

5. Use WhatsApp to Send Updates

WhatsApp is an excellent way for businesses to send updates to customers and clients. Businesses can easily share news, product updates, and even special offers with WhatsApp. By sending updates on WhatsApp, businesses can keep their customers and clients up-to-date on what’s going on.

6. Use WhatsApp to Send Marketing Messages

WhatsApp can be a great way to send marketing messages to customers and clients. Businesses can easily share news, product updates, and even special offers with WhatsApp. By sending marketing messages on WhatsApp, businesses can reach many potential customers.

7. Use WhatsApp to Send Customer Service Messages

Most businesses these days have some customer service department. WhatsApp can be an excellent way for companies to provide customer service. Businesses can quickly answer customer questions, resolve issues, and even offer support with WhatsApp. By providing customer service on WhatsApp, companies can give their customers the best possible experience.

8. Use WhatsApp to Offer Deals and Discounts

WhatsApp can be an excellent way for businesses to offer deals and discounts to their customers. Companies can easily share news, product updates, and even special offers with WhatsApp. By offering deals and discounts on WhatsApp, businesses can attract new customers and keep existing customers returning.

9. Use WhatsApp to Track Sales

WhatsApp can help business owners track sales. With WhatsApp, businesses can easily create groups for each sale. In these groups, businesses can add customers and track the progress of each sale. By monitoring sales on WhatsApp, companies can easily see which products are selling well and which ones need to be improved.

10. Use WhatsApp to Stay Organized

Staying organized may become a challenge as your business grows. WhatsApp can help companies to stay organized by creating groups for each project. Companies can add customers, employees, and even contractors to these groups. By staying contained on WhatsApp, companies can easily keep track of all their projects and ensure they are on schedule.

But who is eligible for a business profile on WhatsApp? To qualify, your business must:

• be a verified public limited company
• have a Landline number
• have a website

If you meet the above criteria, you can apply for a business profile on WhatsApp. Once your application is approved, you will be able to create your business profile and start using WhatsApp for business.

11. Use WhatsApp to Send Broadcast Messages

Broadcast messages are a great way to reach many people at once. Businesses can easily send broadcast messages to their customers and clients with WhatsApp. Broadcast messages can share news, product updates, and even special offers. By sending broadcast messages on WhatsApp, businesses can reach many potential customers.

12. Use WhatsApp to Create a Group Chat

Group chat is an excellent way for businesses to stay connected with their employees. With WhatsApp, companies can easily create groups for each department. In these groups, businesses can add employees and keep everyone up-to-date on what’s going on. By creating group chats on WhatsApp, businesses can stay connected with their employees and ensure everyone is on the same page.

13. Use WhatsApp to Send Pictures and Videos

Pictures and videos are excellent ways for businesses to share their products and services with their customers and clients. Businesses can easily send pictures and videos to their customers and clients with WhatsApp. By sending pictures and videos on WhatsApp, companies can give their customers and clients a better understanding of their products and services.

14. Use WhatsApp to Send Location-Based Messages

Location-based messages are an excellent way for businesses to reach their customers and clients. Businesses can easily send location-based messages to their customers and clients with WhatsApp. Location-based messages can share news, product updates, and even special offers. By sending location-based messages on WhatsApp, businesses can reach many potential customers.

15. Use WhatsApp to Integrate with Other Business Tools

WhatsApp can be integrated with other business tools such as CRM and project management software. By integrating WhatsApp with other business tools, businesses can easily manage their customers and projects. Integrating WhatsApp with other business tools can help companies save time and money.

WhatsApp is an excellent way for businesses to stay connected with their customers and clients. There are many different ways to use WhatsApp for business, and these 15 methods are a great place to start.

Why You Should Start Using WhatsApp for Your Business

1. Getting the most of what your business deserves.

Of course, you are running a business to get the most out of it. WhatsApp can help you achieve just that. Your business deserves the full potential of technology, and WhatsApp provides just that.

2. WhatsApp is easy to use.

The user interface is very straightforward, making it easy for you to get started without going through a lot of hassle. With its ease of use, WhatsApp provides an excellent platform for tech-savvy and those who are not.

3. You can use WhatsApp on the go.

WhatsApp is available on both Android and iOS devices, making it possible to keep in touch with your clients even when you are on the go. This is very important for businesses as it helps you stay connected even when you are away from your desk.

4. WhatsApp is free.

Yes, WhatsApp is free, and there are no subscription fees that you have to pay to use it. This makes it a very affordable option for businesses of all sizes.

5. You can reach a large number of people with WhatsApp.

WhatsApp has a large user base which means that you can reach many people with your messages. This is important for businesses as it helps you get a wider audience with your marketing campaigns.

6. WhatsApp is secure.

WhatsApp is encrypted end-to-end, ensuring that your messages are safe and secure. This is important for businesses as it helps you keep your messages safe from prying eyes.

7. You can use WhatsApp for customer support.

WhatsApp can be used for customer support which is very important for businesses. This is because it helps you provide prompt and efficient customer service.

8. You can use WhatsApp for marketing.

WhatsApp can be used for marketing which is very important for businesses. This helps you reach a wider audience with your marketing campaigns.

9. You can use WhatsApp for team collaboration.

WhatsApp can be used for team collaboration which is very important for businesses. This helps you stay connected with your team and work on projects together.

10. You can use WhatsApp for document sharing.

WhatsApp can be used for document sharing, which is very important for businesses. This is because it helps you easily share documents with your team and clients.

11. You can use WhatsApp for project management.

WhatsApp can be used for project management which is very important for businesses. This is because it helps you stay organized and track the progress of your projects.

WhatsApp is an excellent tool for businesses. It is affordable, easy to use, and has a wide range of features that can be very beneficial for companies. If you are not using WhatsApp for your business, you are missing out on many potentials.

Conclusion: WhatsApp for Business

There is nothing to argue if WhatsApp is good for business or not. The WhatsApp application has many features which companies can utilize to increase their productivity. Moreover, the app is free to use and easy to operate. If you are not using WhatsApp for your business, you are missing out on many potentials that can help your business grow.

Stay ahead of the curve and start using WhatsApp for your business today!

If you’re not using WhatsApp for your business, you’re missing out on many potentials. WowVisible, your all-around provider of premium-quality and affordable SEO services for small businesses, can help you get started with WhatsApp for business, so contact us today to learn more!