The internet is an ever-growing place where you can learn, play, or even shop. This article will cover 15 free SEO tools available on the web – all completely free to use. Each tool has been carefully selected for its usefulness and ease of understanding by both experienced professionals and novice users alike.

What is an SEO Tool?

An SEO (Search Engine Optimization) tool is a software application used by the best SEO company for small businesses that can improve your website’s search engine ranking.

There are many different SEO tools, each with its specific purpose. Some tools help you optimize your website for specific keywords, others allow you to find the right keywords to use, and still others help you track your website’s progress over time.

Is It Important to Use SEO Tools?

SEO is essential because it helps your website be found by potential customers searching for products or services. If your website is not optimized for search engines, you may miss out on valuable opportunities to attract new customers.

SEO tools are essential for businesses and marketers because they help improve search engine ranking. As a result, companies can get more traffic to their website and generate more leads and sales with a better order. Many free SEO tools are available that can help businesses achieve better ranking.

Advantages of Using SEO Tools

There are many advantages of using SEO tools. Here are some of the most important benefits:

1. Improve Website Ranking

One of the most important benefits of using SEO tools is that they can help improve your website’s ranking in search engines. This is important because a higher ranking means more traffic, leading to more leads and sales.

How to Improve Ranking Using SEO Tools?

There are many ways to improve your website’s ranking using SEO tools. Some of the most effective methods include:

• Optimizing your website for specific keywords
• Finding the right keywords to use
• Tracking your website’s progress over time
• Use backlinks to improve your website’s ranking
• Use social media to promote your website

2. Increase Traffic

Another significant benefit of using SEO tools is that they can help increase traffic to your website. More traffic means more potential customers and more opportunities to generate leads and sales.

Why is Traffic Important?

Traffic is significant because it is the number of visitors to your website. The more traffic you have, the more potential customers you have.

How to Increase Traffic Using SEO Tools?

There are many ways to increase traffic using SEO tools. Some of the most effective methods include:

• Creating informative and keyword-rich titles
• Using social media to share your content
• Creating compelling meta descriptions
• Optimizing your website for mobile users
• Creating fresh and unique content
• Using external sources to link to your website
• Submitting your website to directories and search engines
• Participating in online forums and discussion groups
• Creating useful infographics
• Hiring a reliable SEO Company

You can quickly increase traffic to your website and improve your search engine ranking by following these tips.

3. Save Time

Another significant benefit of using SEO tools is that they can help save time. Many businesses spend a lot of time trying to optimize their website for search engines, but this process can be automated with the help of SEO tools. This means that you can spend more time working on other aspects of your business.

How to Save Time Using SEO Tools?

There are many ways to save time using SEO tools. Some of the most effective methods include:

• Automating your website’s optimization process
• Finding and using the right keywords
• Tracking your progress over time
• Creating fresh and unique content
• Participating in online forums and discussion groups

4. Improve Customer Experience

Another significant benefit of using SEO tools is that they can help improve customer experience. When your website is easy to find and navigate, customers are more likely to stay on your website and interact with your content.

The Importance of Customer Satisfaction

Customer satisfaction is essential because it is the key to a successful business. If customers are not satisfied, they will not return to your website and will not recommend your company to others. Major importance affects:

• Conversion rates
• Retention rates
• ROI
• Customer satisfaction
• Website traffic
• Lead generation
• Sales
• Repeat business
• Brand awareness and recognition
• Customer loyalty

5. Reduce Marketing Costs

One of the most important benefits of using SEO tools is that they can help reduce marketing costs. By optimizing your website for search engines, you can reach more potential customers without spending much money on advertising.

Advantages of Reduced Marketing Costs

Reach a wider audience: You can reach a wider audience by reducing your marketing costs. This is because more people will be able to see your website and learn about your business.

Save money: One of the most obvious advantages of reducing your marketing costs is that you will save money. You will not have to spend as much money on advertising and other marketing initiatives.

Free up more time: You will also free up more time when you reduce your marketing costs. You will not have to spend as much time working on marketing campaigns. You can use this extra time to work on other aspects of your business.

Improve your bottom line: You will also improve your bottom line by reducing your marketing costs. This is because you will have more money to invest in other business areas.

Focus on your core competencies: You can also focus on your core competencies when reducing your marketing costs. You will not have to spend as much time and energy on marketing initiatives. You can use this extra time and energy to improve your product or service.

6. Increase Sales

Another significant benefit of using SEO tools is that they can help increase sales. When your website is easy to find and navigate, customers are more likely to purchase your product or service.

7. Drive Traffic to Your Website

One of the most important benefits of using SEO tools is that they can help drive traffic to your website. By optimizing your website for search engines, you can make it easier for potential customers to find your website.

8. Improve Your Search Engine Ranking

Another significant benefit of using SEO tools is that they can help improve your search engine ranking. When your website is optimized for search engines, it is more likely to appear higher in search results.

9. Get More Website Visitors

One of the most important benefits of using SEO tools is that they can help get more website visitors. By optimizing your website for search engines, you can make it easier for potential customers to find your website.

10. Make Your Website More User-Friendly

Another significant benefit of using SEO tools is that they can help make your website more user-friendly. When your website is easy to find and navigate, customers are more likely to stay on your website and interact with your content.

15 Free SEO Tools That Can Make Your Life Easier

1. Ahrefs Webmaster Tools

Description: Ahrefs Webmaster Tools is a free tool that allows you to view your website’s backlink profile. This information is essential because it helps you understand where your website is being linked from and how these links are helping your website’s SEO.

Advantage: The Ahrefs Webmaster Tools is a valuable resource for understanding your website’s backlink profile. This information can help you improve your website’s SEO and get more traffic from search engines.

Limitations: The Ahrefs Webmaster Tools is a limited tool and does not provide all the information you need to improve your website’s SEO.

2. Answer The Public

Description: Answer The Public is a free tool that allows you to research the questions people are asking about your topic. This information is crucial because it helps you understand what people look for when searching for your case.

Advantage: Answer The Public is a valuable resource for understanding people’s questions about your topic. This information can help you improve your content and make it more relevant to your audience.

Limitations: Answer The Public is a limited tool and does not provide all the information you need to improve your content.

3. Yoast SEO Plugin

Description: The Yoast SEO plugin is a free WordPress plugin that helps you optimize your website for search engines. This plugin provides keyword research, title and meta tag optimization, and sitemap generation features.

Advantage: The Yoast SEO plugin is a valuable resource for optimizing your website for search engines. This plugin can help you improve your website’s SEO and get more traffic from search engines.

Limitations: The Yoast SEO plugin is a limited tool that unlocks only when using the Premium version.

4. Google Search Console

Description: Google Search Console is a free tool provided by Google that allows you to view your website’s search traffic and performance. This information is essential because it helps you understand how your website is doing in search engine optimization.

Advantage: If you want to get constant website analysis, diagnostic, and tips, then Google Search Console is the right tool! Not to mention that it’s free.

Limitations: You have to be verified by Google first to use this tool.

5. Moz Local Listing Store

Description: Moz Local Listing Store is a free tool that allows you to manage your local business listings. This information is essential because it helps you ensure that your business is listed accurately across the web and helps you understand how your business is doing in search engine optimization.

Advantage: The Moz Local Listing Store is a valuable resource for managing your local business listings. This tool can help you ensure that your business is listed accurately across the web and improve your website’s SEO.

Limitations: Most data are limited and are available only in three countries: the UK, Canada, and the USA.

6. Google Keyword Planner

Description: Google Keyword Planner is a free tool that allows you to research keywords for your website. This information is essential because it helps you understand what people are searching for when looking for your topic.

Advantage: The Google Keyword Planner is a valuable resource for researching keywords for your website. This tool can help you understand what people are searching for when looking for your topic and improve your website’s SEO.

Limitations: The Google Keyword Planner is a limited tool that only provides data for Google AdWords campaigns.

7. Ubersuggest

Description: Ubersuggest is a free tool that allows you to research keywords for your website. This information is essential because it helps you understand what people are searching for when looking for your topic.

Advantage: Ubersuggest is a valuable resource for researching keywords for your website. This tool can help you understand what people are searching for when looking for your topic and improve your website’s SEO.

Limitations: Ubbersuggest may not provide many searches for a specific keyword in some cases.

8. Screaming Frog

Description: Screaming Frog is a free tool that allows you to crawl your website and find any errors that may be affecting your website’s SEO. This information is essential because it helps you understand what is wrong with your website and how you can fix it.

Advantage: The Screaming Frog tool is a valuable resource for crawling your website and finding any errors that may be affecting your website’s SEO. This tool can help you understand what is wrong with your website and improve your website’s SEO.

Limitations: The Screaming Frog tool is a little tool that only crawls smaller sites and cannot crawl the larger ones.

9. Copyscape

Description: Copyscape is a free tool that allows you to check your website’s content for plagiarism. This information is essential because it helps you understand if your content is original and not copied from someone else.

Advantage: The Copyscape tool is a valuable resource for checking your website’s content for plagiarism. This tool can help you understand if your content is original and improve your website’s SEO.

Limitations: The Copyscape tool is a limited tool that only checks for plagiarism, limited to 10 results

10. Google Alerts

Description: Google Alerts is a free tool that allows you to create alerts for your website. This information is essential because it helps you track your website’s SEO and understand what is happening.

Advantage: The Google Alerts tool is a valuable resource for tracking your website’s SEO. This tool can help you understand what is happening with your website and improve your website’s SEO.

Limitations: Google Alerts is a limited tool that only allows you to create alerts for your website.

11. BROWSEO

Description: BROWSEO is a free tool that allows you to see how your website looks to search engines. This information is essential because it helps you understand what search engines see when looking at your website.

Advantage: The BROWSEO tool is a valuable resource for seeing how your website looks to search engines. This tool can help you understand what search engines see when looking at your website and improve your website’s SEO.

Limitations: BROWSEO is a limited tool that only allows you to see how your website looks to search engines.

12. XML Sitemaps

Description: XML Sitemaps is a free tool that allows you to create sitemaps for your website. This information is essential because it helps you understand how your website is structured and how search engines can find it.

Advantage: The XML Sitemaps tool is a valuable resource for creating sitemaps for your website. This tool can help you understand how your website is structured and improve your website’s SEO.

Limitations: XML Sitemaps cannot carry anything more significant than 50MB (52,428,800 bytes).

13. Google PageSpeed Insights

Description: Google PageSpeed Insights is a free tool that allows you to check your website’s speed. This information is essential because it helps you understand how fast your website loads and how this affects your website’s SEO.

Advantage: The Google PageSpeed Insights tool is a valuable resource for checking your website’s speed. This tool can help you understand how fast your website loads and improve your website’s SEO.

Limitations: Google imposed a burden where a single IP address is limited to 25,000 queries per day.

14. Exploding Topics

Description: Exploding Topics is a free tool that allows you to find trends in your industry. This information is essential because it helps you understand what people are talking about in your industry and how this affects your website’s SEO.

Advantage: The Exploding Topics tool is a valuable resource for finding trends in your industry. This tool can help you understand what people are talking about in your industry and improve your website’s SEO.

Limitations: The Exploding Topics tool is a little tool that only allows you to find trends in your industry.

15. Google Mobile-Friendly Test

Description: Google Mobile-Friendly Test is a free tool that allows you to check if your website is mobile-friendly. This information is essential because it helps you understand how your website looks on mobile devices and how this affects your website’s SEO.

Advantage: The Google Mobile-Friendly Test tool is a valuable resource for checking if your website is mobile-friendly. This tool can help you understand how your website looks on mobile devices and improve your website’s SEO.

Limitations: Google Mobile-Friendly Test is a little tool that only allows you to check if your website is mobile-friendly.

These are just some of the free SEO tools available to businesses and marketers. These tools can help you improve your website’s SEO and increase your search engine ranking. If you have any questions about these tools or how to use them, feel free to contact us, and we would be happy to help you out!

Conclusion: Free SEO Tools for an Easier Life

There are a lot of free SEO tools that come in handy for businesses and marketers. The following list is compiled with every tool you need to know about so that you can utilize these tools and increase your search engine ranking without any problems!

SEO is not easy, but there are plenty of free tools that can make your life a whole lot easier. The right tools can help you track your progress, find new opportunities, and troubleshoot any problems.

 

Here in WowVisible, we provide a wide range of services to help you with your website’s SEO, from consulting to link building to content creation. Contact us today to learn more about how we can help you improve your website’s ranking and visibility!